Hi, my name is Sadok Hasan and I’m a Senior Digital Marketing Manager at Epic!
Previously I was contracting for Google as a Digital Marketing Manager where, within months I spearheaded the paid media efforts for Google Voice for Business. I brought Apigee’s paid media portfolio to conversion all time highs and CPA all time lows in the first and third quarters subsequently increasing their budget every quarter (QoQ 1 vs 2: +274% increase in conversions, -33% in CPA).
Before my brief but fruitful stint in the agency world, I was at Fanatics, the largest licensed sports merchandise ecommerce company on the globe – valued at more than $6B (Sept 2020). With humble beginnings as a Marketing Specialist in 2015, I ended up leading the entirety of SEO and paid media marketing for the Fanatics Authentic division before my departure in 2018. I oversaw an omni-channel paid and organic portfolio that contributed to a vast majority of Internet marketing revenue for Fanatics Authentic.
Before Fanatics, I received my Bachelor of Science degree in Business from the University of Florida. I hold a lot of pride in being a Gator! UF ranks the 6th best Public University in the nation and has its sights on #5 in the next U.S. News and World Report (2021).